FunnelBud can track many different things:

  • The number of visits to your Website - visible in Web Insights

  • Website traffic sources - visible on the Traffic Sources report

  • Sources of new leads - using Campaigns

  • Individual contact behavior - visible on each contact's Life of the Lead

  • Media Views: Videos, PDF's, links to outside websites - using the Media Center

  • Email Clicks - in Email Reports

In general, FunnelBud is mainly used for tracking individuals, while other tools are used for tracking aggregated data.

When do you need another Analytics tool?

  • FunnelBud can't provide analytics traffic data for individual pages. We recommend using Google Analytics for this instead

  • FunnelBud can't provide heatmaps of where your visitors are clicking on your pages. We recommend using HotJar instead